Employee Spotlight: Brie

Posted by on Monday, February 2nd, 2015 in platyBlog

Platy Employee: Brie Been rocking at Platypus since: January 2015 Postion: Graphic Design Genius This month’s employee spotlight is dedicated to one of our newest team members, Brie! Brie went to Milwaukee Area Technical College and earned her Associate’s degree in graphic design and a diploma in web design. A typical day at the Platy Pad […]

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Platy Pad to the Classroom – Tony Seaman is Molding Young Minds at MIAD

Posted by on Friday, January 23rd, 2015 in platyBlog

  A talented member of our Platypus team is taking his creativity from the Platy Pad, to the classroom! Creative director, Tony Seaman, will be teaching an “Advertising Design” course this semester at MIAD (Milwaukee Institute of Art and Design). Where it all began . . . Coming from an art direction background and working […]

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Old Media vs. New Media

Posted by on Monday, August 4th, 2014 in platyBlog

Traditional media might be old, but it is not dead. The digital world is a rapidly changing marketplace. New media has created a paradigm shift in the marketing and advertising industry, but it is not replacing old media. New media isn’t changing old media, it’s rewiring consumer behavior. As marketers, we need to capitalize on […]

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Never, Ever Feed the Trolls

Posted by on Wednesday, March 5th, 2014 in platyBlog

Let’s talk about this new craze all the brands are hot on; the Darth Vader of PR, like the irritating pre-Vaderfied Anakin Skywalker in Episode III… trolling. Brands are using “intentional fouls” to spark consumer conversation and gain big media exposure. Trolling is a term used to describe behavior in which hot-button issues are purposefully […]

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