Platypus Advertising + Design Receives Top Honors at 2011 BMA Bell Awards
Posted on Monday, April 18th, 2011 in news | No Comments »
Agency Honored With “Best of Show,” Two Bell And Two Excellence Awards
2011 BMA Bell Awards - Best In Show
Platypus Advertising + Design received the top honor at the 2011 Business Marketing Association (BMA) Bell Awards last week.
The Pewaukee-based agency won Best of Show and received two Bell Awards and two Excellence Awards at the ceremony last Thursday at Potawatomi Bingo & Casino. The Milwaukee BMA Bell Awards recognize the best, results-based work in B2B marketing in southeastern Wisconsin.
Platypus received Best of Show and a Bell for work the agency did on behalf of the Bradley Center. The “Bradley Center Theater Box” promotion was created to showcase the entertainment center’s soon-to-be-built Theater Boxes, which are smaller, more intimate suites designed and priced to attract a wider range of businesses. According to Paul Jansen, vice president of sales marketing and business development at the Bradley Center, the leather bound hard cover book was a highly effective selling tool.
“It was incredibly helpful,” said Jansen. “We had a vision and the book set the tone for what we wanted to accomplish. It put a real face to our efforts to pre-sell the theater boxes without a physical suite to showcase. The boxes are now completed and we are very close to selling out.”
Platypus also earned a Bell Award in the Annual Reports category for Marquette University’s President’s Report. “A Much Different Place” recognizes the achievements of outgoing President Fr. Robert Wild, while showcasing Marquette’s physical campus growth, its students, and reinforcing the importance of donor contributions. The book received rave reviews from both the Marquette and donor communities.
“Milwaukee has a great community of extremely talented and creative marketing professionals and we are very proud to be part of it,” said Dan Trzinski, owner of Platypus Advertising + Design. “While awards are gratifying, it is the recognition that our marketing efforts generated measurable results for our clients that make the Bell Awards a humbling and particularly satisfying achievement.”
The two Excellence Awards went to Platypus for Zebra Technologies’ Annual Report and the Milwaukee Bucks’ Sponsorship materials.
A complete list of the winners can be found here: http://www.bmabellawards.com/winners/
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